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Borussia Dortmund's New 2024/25 Away Kit by Puma

When it comes to football kits, Borussia Dortmund is known for making bold statements, and their new inclusive away kit for the 2024/25 season is no exception. Designed by Puma, this kit is a modern take on the traditional away colours, with a deep black colourway and vibrant yellow accents that pay homage to the club's iconic colours. But there's more to this kit than meets the eye. Let's dive into the details of this unique and meaningful design.

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Design with Hidden Details

On the surface this year’s away kit is very similar to previous designs we have seen from BVB and Puma. With the familiar black and yellow inverted colourway from the home kit, this kit almost becomes a little bit boring but look a little closer and what appears to be a simple shirt suddenly comes alive with details, you will notice that the pattern is not merely decorative but carries a message that resonates with every Borussia Dortmund fan "Borussia United.". It is a statement from the club showing their commitment to inclusivity of all fans of the club no matter their disabilities and showing that fans have different ways of enjoying and supporting the club on matchdays.

The "Borussia United" message encapsulates the spirit of togetherness and community that is at the core of Borussia Dortmund's identity. It's a reminder that football clubs are more than just teams—they are symbols of unity, passion, and shared values.

This is especially significant in today's world, where football continues to be a universal language that brings people from all walks of life together. The use of Braille and sign language on the shirt is an innovative approach to acknowledging and celebrating fans who experience the game in different ways.

Borussia United embossed pattern 

A Must Have For ‘ALL’ Fans

Borussia Dortmund's new away kit by Puma is more than just a jersey—it's a statement piece. The combination of the sleek black colorway, the bold yellow horizontal band, and the unique embossed pattern make this kit a standout in the world of football fashion. But more importantly, it carries a message of unity, inclusion, and togetherness that is both timely and timeless.

For fans and collectors alike, this kit is a must-have. It's not just about supporting your team; it's about wearing a piece of history that represents the spirit of Borussia Dortmund and its commitment to being "Borussia United." Whether you're watching the game from the stands, your local pub, or your living room, this kit serves as a reminder of the power of football to unite us all.

Get ready to see this striking kit in action as Borussia Dortmund takes to the pitch this season, wearing their message of unity with pride.

Where Can You Get the New Borussia Dortmund Away Kit?

The shirt is available in both a pro version and replica version in official BVB stores, on their website and selected retailers.

Borussia United written in Braille for visually impaired fans